Sassy™ Apples: The Newest Flavor Sensation in South Africa

Sassy™ apples have launched in South Africa, featuring vivid red skin and a sweet-tangy flavor. Locally grown in Ceres Valley, they are sold at select Pick n Pay stores. Rebecca Fifield emphasizes their innovative quality in the fruit market as part of the retailer’s commitment to unique produce offerings.

Sassy™ apples have recently arrived in South Africa, showcasing a striking appearance with their vivid red skin, crisp texture, and a delightful combination of sweetness and tanginess. Grown locally in the Ceres Valley, these apples are now available at select Pick n Pay stores, aiming to elevate snacking experiences.

These apples are not only visually appealing but also provide an exceptional flavor profile. They offer a juicy, sweet taste complemented by a refreshing tang. Rebecca Fifield, a food technologist at Pick n Pay, exclaimed, “This apple is a total game-changer. We know how much our customers love a crisp, refreshing apple and we’re thrilled to introduce something new and exciting to our shelves.”

South Africa boasts 11 varieties of apples, demonstrating a strong preference for this fruit among consumers. Pick n Pay, known for its commitment to introducing unique fruit offerings, continues to innovate in the local market, having previously launched blood oranges, caviar limes, Dekopon mandarins, and Valentine oranges.

The first limited batch of Sassy™ apples can be found at four selected Pick n Pay stores in South Africa: Constantia and Plattekloof in Cape Town, as well as On Nicol and Douglasdale in Johannesburg. As the Sassy™ orchard matures, larger quantities are expected to be available in the coming years. For now, these apples represent a rare and exciting opportunity for consumers.

In summary, Sassy™ apples have made their debut in South Africa, promising a unique snacking experience with their vibrant appearance and delicious flavor. As a new addition to the market, these locally grown apples will be available at select Pick n Pay stores. Consumers are encouraged to seize the opportunity to try these apples while supplies last, as they are part of Pick n Pay’s ongoing efforts to introduce innovative and appealing fruit products.

Original Source: www.foodandhome.co.za